Relentless but Futile

SEO graphic
Every week I receive spam emails that use the same basic template. They are relentless but futile, so I thought they would eventually decline – no sign of that after more than a year… Not even with spam filters and blacklists in place.

Here’s a post-mortem on a typical example from my deleted items folder:

I am [name deleted] Business Development Manager
I Hope you are well.
We are in Web Design and Development firm based in India, with over [x = less than 10] years of experience.
Developing highly effective [DIY grammar and spelling after payment?] corporate websites, flash designs,
E- Commerce/Online Web Stores to name a few.
PHP, MySQL, .NET, Joomla, Word press, Perl, Drupal, ASP, JSP, HTML, CSS.
Design- Flash, Photoshop, Corel E-Commerce – OS Commerce, Zen Cart, Virtue Mart, Pay Pal , FedEx and any checkout payment gateway systems. [you name it they claim to have it under control?]
We can execute Web Design or SEO projects on a white label basis [AKA a spoof or fraudulent clone?] for you at a much lower cost [really?] than what it might be in-house! Plus, we have a 3-tier Quality Check system [3 tiers – I’m so impressed] , so there is no compromise on quality!
Kindly revert back if you are interested. I would be happy to share our Work Portfolio, Client testimonials [on a white label basis?] and Service Packages.
We Have Some Special Offer For This Session. [and a free set of steak knives?]
I look forward to hearing from you soon!

Kinds Regards,
[name deleted] 
[Business Development Manager]
Email:- [some_random_name] [how many legitimate businesses with the experience and capability claimed above would use a G-mail address – seriously?]

There are minor variations on this theme, but the intent is the same. I wonder what percentage of responses they get and how many of those actually part with cash to these guys? Would you use a third party to set up an e-commerce system for you when you already have in-house capability?  You’d have to wonder what percentage of e-commerce transactions are being skimmed by these guys after they set up your low-cost “white label” site. Unless of course you were perhaps looking to set up something fraudulent too?

white-label product or service is a product or service produced by one company (the producer) that other companies (the marketers) re-brand to make it appear as if they made it. – Wikipedia.

I know spam is nearly as old as the Internet and everyone receives some of it, so this little rant is really no more than blowing off some steam.


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